Posts Tagged ‘royal oak’

How to download photos from your iPhone

Sunday, November 13th, 2011

iphone michael angelo caruso blogThe remarkably intuitive iPhone is surprisingly dumb when it comes to downloading photos.

Some people chalk this up to Apple’s long history of not playing nice with the Windows operating system.

No matter.  When it’s time to move pics from your phone to your ‘puter, you’re certainly not in the mood to do research.

So, here are the steps.


How to download photos from your iPhone

1)  Connect your phone to the PC, using the USB cable provided.

2) An Apple iPhone window will appear, telling you that a “camera is connected” or something like that. Select “Microsoft Scanner and Camera Wizard” or “Download pictures from a camera or scanner” and click “OK.”

3) You’ll see the “Scanner and Camera Wizard.”  Click “Next.”

4) You’ll see thumbnail versions of the pics on your iPhone.  All the checked photos will be copied to the computer.  Click “Next.”

5) The next window, “Picture Name and Destination,” allows you to name the group of pictures and choose a place to save this group of picture.


A few more tips

michael angelo caruso blogIf all or most of the photos are Halloween images, you can save time labeling each individual shot by labeling the group “Halloween.”

Be sure to check the “Delete pictures from my device after copying them” box or you’ll have to delete the original iPhone photos manually, one at at a time.

That’s it!  You’re done!

I share my best pics at www.Facebook.com/MichaelAngeloCarusoNow

-Michael Angelo Caruso, Royal Oak, Michigan

My summer report card rocks!

Saturday, August 27th, 2011

It’s really fun getting paid for passion.  When you do what you love, it seems as though all is right in the world and things come so much easier.

I love speaking to live audiences and am fortunate to have received fabulous feedback from clients this summer! Here are few samples:


Coaching client

Steve Holt Facebook Michael Angelo Caruso blog“Speaking is the easiest money I have ever made because I get paid to talk about my passions and help people at the same time. The other revenue streams I have created from this are just icing on the cake.  Thanks, Michael, for showing me how!

-Steve Holt, author of The Facebook Guide For Small Business, Martin, TN


Annual conference

“Michael spoke at our annual meeting for marketing reps from dental labs across North America and we were all very impressed! If you are thinking about hiring Michael as a speaker, I would definitely do so!”

-Lisa Campagna, Outside Sales, Expertec Dental Lab, Westland, MI


Keynote presentation

Michael Angelo Caruso blog MI Assessor Conference 2011“Michael, I wanted to thank you personally for making me look so good as Education Coordinator for the Michigan Assessors Conference!  I’ve heard nothing but fabulous comments about your sessions.  Your great personality was a fit with everyone who attended.”

-Linda Stevenson, Assessor, Van Buren Township, MI


What’s next?

Coming up, I’ve got gigs in Ohio (leadership keynote), Tennessee (technology keynote), and Jamaica, mon (sales training)!

Be the best speaker you can be by using the tips in my Present Like a Pro, DVD.  Shorten your learning curve by adopting my favorite speaking tips!

Michael in Royal Oak, Michigan

www.MichaelAngeloCaruso.com

Get bigshot Facebook friends to help you promote

Monday, July 18th, 2011

Michael Angelo Caruso social media tipsNote:  Michael Angelo Caruso will be giving his favorite Facebook marketing tips at a special evening program at Tre Monti Restaurant in Troy, Michigan on November 8, 2011.  Come have dinner, laugh, and learn!

If you don’t live in Michigan or can’t attend the dinner, you can order Michael’s audio CD and e-book on social media success.

________________________

Facebook is the biggest communication revolution since the invention of the telephone.

Initially known as “a good way to meet chicks,” Facebook is now a solid promotional tool that moves millions of dollars in products and services all over the world.  And for the most part, it’s free.

You’d think people would be adding people to their FB network like crazy, yet the average FB user only has around 165 friends.  Amazing.


Friend people with more friends than you

If you’re too lazy to build your own network, there is another strategy you can use.  Hitch your wagon to people with bigger wagons, by friending folks with large networks.  I’ve even started a Facebook sub-list I call 3K, which indicates which of my FB buddies has at least 3,000 friends.

By the way, I probably have a bigger wagon than you, which means that by connecting with me, you are increasing your marketing reach without even taking time to build your list.

Like I’ve indicated, this shouldn’t be your “Plan A,” but it works.

You can get into my airspace by connecting with me here:


Facebook

Find me on these four pages:

http://www.facebook.com/michaelangelocarusoFanPage

http://www.facebook.com/pages/Get-the-Word-Out/114088268614250

http://www.facebook.com/pages/Michael-Angelo-Caruso/50675712794

http://www.facebook.com/pages/5-Cool-Ideas/162724357106753

As a favor to me, please Like my Troy Rotary Facebook page at

http://www.facebook.com/TroyRotary

 


Linkedin

http://www.linkedin.com/in/michaelangelocaruso


Twitter

Twitter is more powerful than Facebook and Linkedin combined!

http://twitter.com/MichaelACaruso


YouTube

Watch a fun video, then subscribe and join my growing network here, too!

http://www.youtube.com/results?search_query=michael+angelo+caruso&aq=0


Just do it!

Connecting with me via all of the above links will introduce you to thousands of my friends and allow me to easily tag you in the future.  Do this with your other friends who are well connected, as well.  I hope all this new attention won’t go to your head.  lol

Welcome to the social media revolution and remember, don’t drink and type.

From Royal Oak, Michigan-

Michael Angelo Caruso

Create article content from your presentations

Wednesday, July 6th, 2011

michael angelo carusoWe all know that content is king when it comes to Internet marketing.

The bigger conundrum is how to efficiently create content.  After all, you’re really, really busy, right?

Here’ s are simple steps you can follow to generate great content quickly and rather easily by recording your presentations and turning them into articles. Here’s the step-by-step process:

1.  Purchase a digital recorder. You can get a decent piece of gear for about $70 at places like Radio Shack.  High quality is better if you want to re-purpose the recordings.

2.  Record your next presentation. Try to forget you’re recording and speak as naturally as possible.

3.  Save your recording as a .WAV file (for PC) or .AIFF (for Mac). Use a free software program such as Audacity to do manipulate the file as needed.

4.  Convert the file to an MP3. If you need to send it to a team member who is helping you, MP3 files usually transmit faster..

5.  Have someone transcribe the sound file. You can find a transcriber at eLance.com or by just asking your babysitter. Ask the transcriber to create a Word or text document for you.

6.  Edit the document into 500 word articles. You can get more mileage from your content by chunking them down into 500 or 750 word articles.

7.  Post the pieces as articles for the world to see. Celebrate your success by posting the articles as content on your Website, Facebook Notes, .pdf files on Linkedin, and even on article depot sites, such as EZineArticles.com.

——————-

Veteran speaker, Michael Caruso, written countless articles and produced over 75 info products, including books, audio programs and DVDs.  He’s holding an evening seminar on how you can write a book on Tuesday, July 12 at Tre Monti restaurant in Troy, Michigan.

Register for the live class or order the audio CD/e-book, which are designed to help you become a self-published author within 90 days or less.

Best practices for using Twitter

Saturday, May 28th, 2011

Want to get more from Twitter?  Here’s a list of best practices that’ll help you maximize the awesome power of this great social media tool.

Twitter is not as difficult or as mysterious as it first seems.  As Bob Dylan sings, “The times, they are a changin.’”  Thanks to Twitter, now you are the newspaper.  You are your own advertising company and public relations firm.  Let’s get the word out!

Here are 5 cool ideas for using Twitter:

1.  Talk about things central to your brand or personality.
It helps if your tweets are relevant to what’s going on in the media.  “Trending” topics almost always get more attention online.

2.  Be funny. If you’re not funny, tweet messages from people who are funny.  People like to share witticisms.

3.  Post an original tweet about every two hours. Do not share information that’s been shared to death.  Avoid clichés like the plague.  ;-)    You may also want to stay away from negative news.

4.  Leave trails to your Web site. Use the first 70 characters of your Tweet to ask a question or pose a problem.  Use the second 70 characters to answer the question or offer a solution.  Often, but not always, the solution should contain a link to your Web site.  Use tiny URLs that don’t use a lot of characters.

5.  Get with the program. Follow those who follow you.  Retweet messages from the cool kids.   Recommend people on Follow Friday, by posting “#FF” and their Twitter names, e.g., @MichaelACaruso.

These are just a few ideas for sweet tweets.  See how you can use these techniques and more by following me on Twitter at @MichaelACaruso.

-Michael, Royal Oak, Michigan, www.MichaelAngeloCaruso.com

Best way to solve this problem–make it worse

Tuesday, May 3rd, 2011

Kudos to the folks who have probably saved Cairo, Illinois from a devastating flood.

U.S. Army Corps of Engineers has taken action to blow up the local Mississippi River levee, before rising water levels create havoc for the community.

Read the full story on CNN.com.

Clever idea for fixing something–make it worse.

And yet, this brilliant strategy doesn’t usually make the list when someone is considering options.


There are many ways to solve a problem

Wikipedia lists the following problem-solving techniques.  How many of these do you use?

* Abstraction: solving the problem in a model of the system before applying it to the real system

* Analogy: using a solution that solved an analogous problem

* Brainstorming: (especially among groups of people) suggesting a large number of solutions or ideas and combining and developing them until an optimum is found

* Divide and conquer: breaking down a large, complex problem into smaller, solvable problems

* Hypothesis testing: assuming a possible explanation to the problem and trying to prove (or, in some contexts, disprove) the assumption

* Lateral thinking: approaching solutions indirectly and creatively

* Means-ends analysis: choosing an action at each step to move closer to the goal

* Method of focal objects: synthesizing seemingly non-matching characteristics of different objects into something new

* Morphological analysis: assessing the output and interactions of an entire system

* Reduction: transforming the problem into another problem for which solutions exist

* Research: employing existing ideas or adapting existing solutions to similar problems

* Root cause analysis: eliminating the cause of the problem

* Trial-and-error: testing possible solutions until the right one is found


Summary

So, when thinking about how to solve a particular problem, consider making things worse.

-Michael Angelo Caruso, Royal Oak, Michigan

3 tricks for repurposing content

Sunday, April 10th, 2011

I generate a ton of content!

Michael Angelo Caruso's info productsYou may know that I produce a bi-monthly newsletter, post three blogs a week, and maintain multiple accounts on Linkedin, Facebook, and Twitter.

I also conduct monthly teleseminars, post tons of video on my YouTube and Vimeo channels and have created over 75 information products.

People often ask me how I get it all done.  Sometimes I wonder, too!


My favorite magic trick

One of my “tricks” involves repurposing content.  It’s a useful technique for anyone who works as a leader or supervisor, salesperson, customer service rep or whatever.

When you repurpose your great content, your information becomes accessible to more people in more convenient ways.  When your relevant content shows up in multiple places, YOU become more familiar, and people start thinking of you as an industry expert.  Pretty cool!

Do you ever give presentations?  Here are three easy ways to make your talk available in different modalities:

1) Record your live presentation with a digital recorder like those sold at Radio Shack. Then, import the sound file to a free audio editing program such as “Audacity” and burn audio CDs to giveaway or sell.

2) Record a three-minute highlight of your speech with a Flip video camera and post the clip on YouTube. Be sure to display your Web site on the “bottom third” of the screen to drive traffic to your Web site.

3) Publish an e-book version of your speech. Use voice recognition software to create a transcript or keystroke the speech into a Word doc (if you use a PC) and convert the document into a .pdf.

Oh, and congratulations! When you do #3, you’ll officially be a published author!


Churn out your own info products

For dozens of more tips on this subject and to generate a passive revenue stream for yourself, listen to my 60-minute audio CD, How to Create Info Products.  It comes with a 30-page e-book, too!

Thanks for your interest in self-improvement.  Now go repurpose some of your great content!

-Michael Angelo Caruso, Royal Oak, Michigan

5 reasons to blog–even if nobody reads it

Friday, February 25th, 2011

Michael Angelo Caruso blogging Internet marketingMost people haven’t figured out blogging, yet. That’s because blogging, that is writing, is a discipline like playing the trumpet or flying an airplane.  Or juggling.  It takes time and effort to make it worthwhile.  It also helps to be motivated, which usually happens when one is a little knowledgeable about the discipline.

Here are 5 reasons to blog, even if nobody reads it, followed by a chance for you to learn more from a soccer mom I interviewed who now gets paid to blog for other people.

1.  Search perks. Internet search engines love fresh content.  Since blogs, especially WordPress blogs, are easily updated your company is more likely to be found even if you create a blog post once per week.   Blogs are the new Web sites.

2.  Perpetual value. Time and again, I am contacted by people who tell me they read an old blog post and liked what I had to say.  Some of these folks turn into customers.  Your blog content keeps working for you year after year!

3.  Drip marketing. Periodic blog posts are a great way to keep in touch.  People will never forget about you because they are always being reminded.  Rig your social media sites to automatically post blog articles.

4.  Virtual salesperson. SAP advertises training services in a sidebar on its blog.  Wegmans grocery store blogs about recipes that use their food products.

5.  Massive public relations reach. If your blog is consistently good, you may get picked up by an aggregation service.  When this happens, your lil’ ol’ blog could be read by hundreds of thousands of people!

________

Paula Parisot

Soccer mom and paid blogger, Paula Parisot

A while back, I interviewed Paula Parisot, a soccer mom who now gets paid for blogging.  A non-techie by her own admission, Paula talks about how she does it and shares valuable tips on how you can get started doing the same.  That is, unless you can’t use the money.  Learn more Blogging for Profit by listening to this fun CD.

It was fun interviewing Paula.  She takes a “real-world” approach to things and I think you’ll like her!

-Michael Angelo Caruso

Royal Oak, Michigan

Selling tips for your favorite sales team

Sunday, February 20th, 2011

Sales are the lifeblood of every organization.  That’s why we need to work so hard to keep these people happy, trained, and looked after.

One popular way to keep sellers engaged is to send them a continuous stream of sales-related tips and strategies.  Send only good, well-written stuff, not crap.

For example, you can send articles to your sales team once per week to get them into the habit of reading.  To make sure they read the articles, tell them you’ll be asking them to give a highlight from each article at your sales meetings.

This little routine will do several things for your sales team.  It reminds them:

1)  You are looking out for them.

2)  As long as you’re the one sending the articles, you may be smarter than them.    ;-)

3)  That reading about sales is a good habit.

3)  You expect them to read what they send you.

4)  That talking about this stuff somehow makes it more useful.


Good article sources

There are many good sources for sales articles, including:

www.BNet.com

http://findarticles.com/p/articles/mi_m4153/is_4_60/ai_106863366/?tag=col1;subcol

http://www.bnet.com/blog/smb-sales-advice/when-8220yes-8221-means-something-else-in-sales/158

www.JeffreyGitomer.com

http://www.businessknowhow.com/

http://www.businessknowhow.com/marketing/5tipstoinc.htm

Later, you can ask one of the salespeople to provide the weekly article for a month.  Rotate the responsibility, so everyone keeps looking out for the team.

-Michael Angelo Caruso, Sales consultant, Royal Oak, Michigan

P.S.  More info on my sales-related keynotes and presentations at http://www.michaelangelocaruso.com/events/seminars/how-to-give-killer-presentations-seminar/

What if these are the best of times?

Tuesday, February 15th, 2011

airplaneOrlando and other hot spots are in high season and spring break will be here before you know it.

The travel season generates lots of negative publicity about how bad the travel industry treats us.

Older folks wistfully comment about the “good old days” when airlines treated customers better and travel wasn’t such a hassle.

But, what if these are the good old days?

Objective research indicates that what we’re experiencing now are the best of times, at least when compared to how things used to be.

Flying, for example has never been easier or more affordable, according to a recent USA Today article by John Waggoner.

Although the airline industry has made many improvements through the years, the big change was when the government deregulated the industry in 1978, which opened up competition.

Here are the facts about how much better things are compared to the “good old days:”

- In 1978, fliers paid about 27.9 cents a mile; they pay an average of 12.1 cents for each mile flown today.

- Until the 1970′s seat assignments were not available in advance.

- Flight attendants may have worn white gloves back in the day, but it used to take 14 hours and multiple stops to fly from New York to Barcelona.

-The Air Transport Association reports that in the period from 1965-69, there were 39 accidents involving fatalities on scheduled commercial flights operated by U.S. airlines.  In 2005-2009, there were six.

- Airports have become min-cities, filled with amenities such as high-end shopping, massage therapists, and cuisine from all over the world.


So why do  we think things are getting worse?

Memory, the media, and something called “group think” play a role.

Our brains tend to accentuate the positive and gloss over the negative when reviewing old memories.

The media–and gossip–for that matter, thrive on bad news and the act of stirring things up.   Now social media sites such as Twitter and Facebook have become a breeding ground for complaints rather than compliments.

Finally, people like to identify with other people who have problems.  Misery loves company and all that.

Maybe things aren’t so bad for right now.  Maybe we’re just that much more efficient at complaining.

What if these are the best of times?

________________________

Michael Angelo Caruso is a communication consultant and accomplished author based in Royal Oak, Michigan.