Posts Tagged ‘phil jackson’

5 Cool Ideas for Starting a Conversation

Sunday, November 21st, 2010

From www.MichaelAngeloCaruso.com 248-224-9667

Conversing with high school leaders at (Rotary's) RYLA event

Conversing with high school leaders at (Rotary's) RYLA event

In my booklet, Hmmm . . . Little Ideas With BIG Results, I write “people are your greatest resource.”  Everyone seems to believe this, but most people aren’t very graceful at starting conversations.  Basketball coach Phil Jackson writes that the champion Los Angeles Lakers were great trash talkers during games, but withdrawn and quiet during important meetings.  Here are 5 Cool Ideas on how to start a conversation.

1.  Work with a conversation-starting quota. The next time you go out to lunch, pledge to yourself that you will start at least four conversations.  You might speak to someone on the elevator, on the way to your car, while waiting to be seated at the restaurant and maybe in the lobby of your building upon your return.

2.  The person who reaches out has the power. In her book, How to Create Your Own Luck: The ‘You Never Know’ Approach to Networking, Taking Chances and Opening Yourself to Opportunity, author Susan RoAne reminds us that luck is a “make-it-happen” communication process.  I’ve learned that the person who initiates the conversation usually has influence and power over the conversation.

3.  Open with small talk, but not too small. If you initiate conversation about sports and the weather, most of your conversations will be about sports and the weather.  On the other hand, if you open with fast-lane topics like politics or sex, you may be moving too quickly for the other person.

4. Treat the other person like a celebrity. Ironically, the best technique for starting a conversation is asking a question and then listening to the answer as if the other person is the ultimate authority on the subject.  Ask people their opinions and then hang on every word.  Smile and nod your head frequently.

Soliciting an opinion is kind of like asking for help.  People love to help.  People also love to be helped.  Most people won’t ask your opinion because they haven’t read this book.

5.  Give people what they want, unless what they want is negativity. Conversation isn’t always about what you want.  Shared dialogue is primarily about what the other person wants.  Go with the flow if the dialogue is fun and good-natured.  Nurture conversations that are positive and up-beat in tone.  Excuse yourself from gripers and complainers.  There are over 260 million people in the United States.  Let’s start talking.

5 Creative Ways to Start a Conversation

Sunday, July 18th, 2010

Hmmm In my booklet, Hmmm . . . Little Ideas With BIG Results, I write “people are your greatest resource.”  The art of conversation brings your greatest resource closer to you.  Everyone seems to believe this, but most people aren’t very graceful at starting conversations.

Former basketball coach Phil Jackson writes that the champion Los Angeles Lakers were great trash talkers during games, but withdrawn and quiet during important meetings.

Kobe BryantUse these tips the next time you want to strike up a conversation with Kobe Bryant.  Apparently, he won’t be taking the initiative to speak first.  Here are 5 Cool Ideas* on how to start a conversation.

1.  Work with a conversation-starting quota.
The next time you go out to lunch, pledge to yourself that you will start at least four conversations.  You might speak to someone on the elevator, on the way to your car, while waiting to be seated at the restaurant and maybe in the lobby of your building upon your return.

2.  The person who reaches out has the power.
In her book, How to Create Your Own Luck: The ‘You Never Know’ Approach to Networking, Taking Chances and Opening Yourself to Opportunity, author Susan RoAne reminds us that luck is a “make-it-happen” communication process.  I’ve learned that the person who initiates the conversation usually has influence and power over the conversation.

3.  Open with small talk, but not too small.
If you initiate conversation about sports and the weather, most of your conversations will be about sports and the weather.  On the other hand, if you open with fast-lane topics like politics or sex, you may be moving too quickly for the other person.

4.  Treat the other person like a celebrity.
Ironically, the best technique for starting a conversation is asking a question and then listening to the answer as if the other person is the ultimate authority on the subject.  Ask people their opinions and then hang on every word.   Smile and nod your head frequently.

Soliciting an opinion is kind of like asking for help.   People love to help.  People also love to be helped.  Most people won’t ask your opinion because they haven’t read this book.

5.  Give people what they want, unless what they want is negativity.
Conversation isn’t always about what you want.  Shared dialogue is primarily about what the other person wants.  Go with the flow if the dialogue is fun and good-natured.  Nurture conversations that are positive and up-beat in tone.  Excuse yourself from gripers and complainers.  There are over 300 million people in the United States. Let’s start talking.

* 5 Cool Ideas is a book series by Michael Angelo Caruso

Free marketing advice from the world’s greatest athlete

Sunday, July 26th, 2009

It's always fun trying to rank athletic prowess.  This exercise is best conducted on a barstool over a couple Heinekens and usually ends up as a fun, albeit circular discussion.  But there is an important lesson here for marketing your business.  

Stay with me on this.  

Roger Federer Should we consider individual statistics or his/her contribution to the team?  Dan Marino is surely one of the finest quarterbacks to ever play the game, but he never led the Miami Dolphins to a Super Bowl title. 

Of course, tennis players who specialize in singles don't usually play for a team.  Should we count them?

Who's the greatest tennis player of all time?  Roger Federer for winning his 15th Grand Slam title?  What about Bjorn Borg, who won 11 majors before retiring at only 26 years of age?

Who's the greatest, A-Rod or Jeet?  Alex Rodriquez has far better career stats than Derek Jeter, yet Jeter has four World Series rings. 

How should we judge greatness when the game changes over the years?  Is Phil Jackson a better coach than red Auerbach?  Jackson has ten championships to Auerbach's nine even though Auerbach coached when there were fewer teams in playoff rounds.

What about comparing across sports lines– who is greater, Federer or Tiger Woods?

Fun stuff, eh?  Now here's the valuable marketing lesson:  The answer to the question, "Who is the greatest . .  ." is  . . . Mohammed Ali.  Ali was the greatest partly because he said he was.  

If your company has game, it's a good idea to promote it as the greatest.  

Find one thing that really sets your company apart from the competition and start telling everyone how great your work team is.  And as in sports, it helps if you're able to deliver.