Posts Tagged ‘industry expert’

New Year’s resolutions that pay big dividends

Tuesday, December 29th, 2009

31If you’re like me, you’re looking for ways to have a better year starting January 1.

Below are nine  easy ways you can become an even better person in 2010.  Call them New Year’s Resolutions, goals or whatever, they offer a great return on investment.

Many of these improvements offer a double dip.  If you become a better leader at work, for example, you are likely to become a better leader at home or for your condo association.

I’ve created easy-to-read e-books on the following topics and they will be instantly sent to you, when you place your order.  You’ll receive tips you can use right away and the information is very affordable at less than $10 per e-book.

If, from now on, you want to:

1  Serve people better

The secret to improved customer service is more focused dialog with the customer.  Unfortunately, auto-responders, Web site forms, reduced staffing and a faster speed of life tend to reduce the amount of focused dialog . . .

2  Be a more effective leader

Freud–and Aristotle before him–noted that two things motivate most humans.  Effective leaders know how to leverage what Freud called the Pain/Pleasure Principle.  I’m referring to the anticipation of pleasure (which isn’t usually  money) and the avoidance of pain . . .

3  Manage time better

Time, of course, is a limited commodity, but almost all of us can manage time by using systems.  A system, for example, will keep you from losing things, which ultimately saves time . . .

4  Cope with stress

Let’s be clear–stress is not natural.  Sure, there’s good such a thing as good stress, but it is not normal to always be edgy.  Many people are surprised to learn that stress is actually a choice–or more likely, a series of choices . . .

5  Deal with difficult people

I teach how to deal with a dozen types of difficult people.  The first step in dealing with them is to realize that the resulting conflict is because of you, not because of them.  With a couple of easy techniques, your situation can be much better . . .

6  Give better presentatations

One of the easiest ways to become a better presenter is to deliver a unique message.  A simple way to be different than other speakers is to not use PowerPoint.  If you must use a projector, only use it during the middle third of your program because  . . .

7  Negotiate to win

The best negotiations result in both parties wanting to do business again, but the Survivor mentality of modern businesspeople usually a conquer and destroy mentality . . .

8  Start a business

There’s never been a better time to start a business.  Digital products cost practically nothing to produce.  Marketing programs are as inexpensive as ever, thanks to the clever use of social media and video marketing . . .

9  Become known as an industry expert

There are two ways to become an industry expert FAST.  The first is to become known as a speaker in your area of expertise.  The second method is to become a published author.  Self-publishing makes this much easier than you think . . .

As always, you will be completely satisfied with my info products or I will make things right.

“Michael Angelo Caruso is a leader in the field of human development.  An inspirational writer, Michael draws from a wide variety of teachings to help create positive growth for individuals and their companies.”

-Jerry Nehr, President, Creative Discoveries Training and Consulting

Here’s wishing you a safe, happy and prosperous New Year!

Sincerely,

Michael Angelo Caruso

P.S.   For more on the power of New Year’s resolutions at work and at home, read my blog for DBusiness magazine.

The new “Entrepreneur Boot Camp” series is my best work, yet

Tuesday, March 24th, 2009

Composed at 30,000 feet, en route from Detroit to Minneapolis-

Almost everyone is really good at something.  Your expertise is certainly of value to you and it probably has value to others.  Many people would gladly pay you for your advice, counsel or service, if they knew it was available to them. 

People would give you money for an e-book, a teleseminar or other information product—if only you had a delivery system to make these resources available to them.

A delivery system allows you to put your product, service or valuable information in the hands of others and allows you to collect a fair price for your offering.

If you've ever said something like, "I should write a book" or "I'd like to start my own business" or "I wish I had a little more money," read on.  

Fla4 cover for web crppd 0309 I'm pleased to announce the completion of my newest information product.  It's the final FastLearnerAudio program in the series and I'm very excited about the topic.

This unusual information product is called Entreprenuer Boot Camp.  It's one of the best things I've ever done and you're going to love it.  You'll receive four one-hour audio programs on CD so you can listen anywhere and four 30-page e-books on the following topics:

CD1:  Become an Industry Expert   I'll show you how to get compensated for your expertise.  (It's okay if your true passion is not related to your job.)  If you have an employer, he or she will be delighted that you are interested in raising your industry profile.  As you know, experts often become rainmakers for their companies.  One sure-fire way to become an industry expert is to publish an e-book or make a video recording of a short presentation. 

CD2:  How to Create Information Products     I'm teaching everyone to create information products such as e-books, audio programs and other deliverables.  A popular e-book series can be your new 401k and help you feel better about money lost in the stock market.  Imagine people purchasing your info product online and sending money right to your bank account!  I'll show you how.  

CD3:  The Art and Science of Self-Promotion   Believing in yourself is critical to any success, but this can be a challenging task.  Convincing others to believe in you is even more challenging.  There are strategies that will help.  You can double your speed of success with my proven techniques for self-promotion.  I'll show you the words to use, how to use them and will even share ideas for automating this magic.

CD4:  The Lifestyle of a Speaker/Author   In any business endeavor, it helps to know where you're going.  This program will explain everything you need to know about how my business works and what you can expect from your newfound success.  Speaking and writing is a terrific way to help people! 

The Entreprenuer Boot Camp program is practical, easy to use and affordable.  In fact, if you are actively pursuing your business on any level, this info product will pay for itself within 90 days.  I'll give your money back, if you're not completely satisfied.

There’s been a call for independence

Tuesday, March 24th, 2009

Posted from Ft. Smith, Arkansas-

Profile, blue pinstripe 2008 crppd I'm in Arkansas to keynote a conference on leadership.  I'm lucky because audience members have always been interested in my message and what I do as an information marketer.  Lately, however, that curiosity is more of an aggressive interest.   

That's because more and more, people are being asked to take care of themselves.  Banks say, "We're limiting your credit."  Employers say, "We can no longer match your 401k."  

This is not an economy problem or a money problem or even a job problem.  It's a relationship problem.  There are four basic types of relationships:  dependence, co-dependence, interdependence and independence.  

If you need your boss more than she needs you, it may be in a dependency relationship.  A person usually becomes painfully aware of dependency status when he gets laid off, when the economy slumps and during periods of high employment.

A co-dependent relationship is even more precarious.  In this situation, you and your employer need each other to succeed.  This reduces the risk of being let go, but it can be a new kind of trap because you can't leave.

A relationship of interdependency is healthy, but can be difficult to attain and balance over the long term since there are so many intervening circumstances.

Finally, many people find independence to be extremely rewarding.  Think financial independence or being self-employed.  By the way, being self-employed is not for everybody.

A good balance for most people is having an interdependent relationship with an employer and some sort of supplementary income to make life a little more rewarding and fun.

Being compensated for speaking and writing appeals to my audience members because they don't need to quit their job to enjoy extra benefits.