Posts Tagged ‘audio programs’

Any salesperson can have this edge over the competition

Thursday, November 5th, 2009

I've developed a powerful and effective way to differentiate themselves from their selling competition by becoming published authors in their area of expertise.  (Actually, it helps a salesperson to be a published author of any stripe!) 

It doesn't matter what you sell or what industry you're in.  I've taught people in the heavily regulated financial services industry to author an e-book and still be within guidelines. 

Do this now.  Creating and marketing information products (seminars, webinars, teleseminars, e-books) will improve your closing ratios better than almost anything you've experienced.

Why is this true?  Because right or wrong, people will treat you better when you are perceived as an author. 

For examples of such info products, visit www.MichaelAngeloCaruso.com

Information products can be your bailout plan

Monday, January 12th, 2009

I hope I never have to count on someone else to bail me out.  I'm teaching people how to create information products to help others, provide supplementary income and put a personal bailout plan in place. 

Recording cropped In eleven years, I've produced over 75 information products and sell many of them at www.EdisonHouse.com.   A partial list of these includes:

1.   Hmmm . . . Little Ideas With BIG Results (booklet)

2.   Dear Michael Angelo